Conductor recently conducted a report regarding search trends and Fortune 500 companies. As Seth Dotterer of Conductor tells WebProNews, the company did the report to determine where it is that Fortune 500 companies are spending their money.
They found that these companies are spending a lot of money on paid search. Interestingly enough, they are not investing in natural search despite the many opportunities there.
In the report, Conductor looked at 6.7 million keywords and found that only 2 percent of the companies involved showed a significant percentage of keywords in the top 30 results. In other words, these companies are spending millions of dollars daily on PPC and yet only 2 percent showed up in the top 30 results.
The report also found that more than 50 percent of the companies were not showing up at all. In reality, Dotterer says that these keywords would be found if these companies ranked in organic search. In addition, the companies would not have to spend as much for natural search.
As people started to get more and more specific about what they were searching for, Fortune 500 tanked even further, adds Dotterer.
In the end, natural search has many opportunities that PPC does not. In addition, companies could save a lot of wasted money by investing some of their time on the organic side of search.
Are you utilizing the opportunities natural search provides?
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There were some people at this years BlogWorld Expo that voiced their beliefs against SEO. Lee Odden of TopRank Online Marketing was quick to prove them wrong as he tells Abby Johnson. Lee explains how some people can get traffic through advertising or because they are already famous, but everyone else needs SEO. Catch more from Lee Odden, right here on WebProNews.
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http://www.gvosite.com It has been a partially well-kept secret that Kiosk is relaunching it’s hosting service, and wrapping in 3+ other services in September, under the GVO name.
It’s an all-in-one service that we would normally promote anyway: Kiosk Hosting, Autoresponder, Easy Video Producer Video service, and Hot Conference. This is Filsaime’s, Cheney’s, Frank Bauer’s hosting company (and most of the big boys).
Here is their Full Compensation Plan in detail
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http://www.beyourownit.com -how to market your website
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Solution over AJAX content that loads after the page ->AJAX content doesn’t get read by Search Engines for SEO?
The AJAX is loaded using JavaScriot / JQuery. Please advice as how this can be overcome. This is making us fall on SEO stuff.
Try to use always pure html in combination with advanced CSS.
Using Blog to raise SEO ranking- Is it best to be on the front homepage of the site or can it be on a 2nd page
I want to add a blog to my website to raise SEO rankings and to provide fresh content – Is it best for it to be on the front homepage of the site or can it be on a 2nd page and get the same results?
Your homepage should be the first impression a person gets when they visit your site. If it is good enough, visitors will visit your blog on the second page.