Article Marketing: You’re Marketing Efforts!
Article marketing is a “White Hat” technique. It doesn’t cross the ethical or moral boundary of what may be considered wrong or devious, as opposed to “Black Hat” marketing techniques. In fact, search engines love articles. Writing high-quality articles on a consistent basis is the best form of free advertising, and thousands of websites are always looking for new content.
The whole concept behind article marketing consists of placing a link to your homepage within the article resource box. A lot of people, however, fail to realize that having just a link to your homepage is not enough. In order for your marketing efforts to be effective, writing articles must be part of a larger, more comprehensive strategy that includes “on page SEO.”
I’m sure you’ve heard the term “keyword phrase” before. Choosing the proper keyword phrase is essential when it comes to article marketing. You must choose specific and relevant keywords and optimize your homepage using those keyword phrases. Once you have accomplished this, writing articles will help boost your website to the top of search engines.
As I said earlier, the idea behind article marketing is to place a link to your homepage in the resource box section of the article. However, there are many people who don’t do this properly. Many think that just by putting for more details visit to www.instant-software-products.com they are helping their rankings. While it doesn’t hurt any, it is vital to your marketing efforts to use an anchor text link instead.
Let me explain what an anchor text link is. You have a particular keyword phrase that you want your website to rank well for in the search engines. What you do is take that keyword phrase and make it a hyperlink that links to the homepage of your website. An example would be Your Keyword Phrase Here. Just make sure to delete the “~”. Now you have your keyword phrase text anchored as a link to your website.
This will boost your search engine rankings for the keywords you choose. The more links for a specific keyword you have pointing to your site, For more details visit to www.instant-video-suite.com the higher your rankings will go for that keyword and the more traffic you will receive. People who promote article marketing as a wonder cure to generate traffic and get search engine rankings don’t understand the concept of using an anchor text link. Instead, they only link to their website like the first example, not utilizing the full potential that their articles have.
Do you have a blog? You should, but be certain that if you post your articles to your blog that it’s not the exact same version you submit to directories. You will severely damage your article campaign. You don’t want duplicate content posted on your blog. Change your article by at least 30% to be safe, more if possible. Don’t forget the anchor text link for your blog posts.
Write targeted articles that are as niche specific as possible. Article marketing should be based upon you wanting to help your audience, or target market. Give your best effort because this will yield better results for you in the long run. Don’t forget to keep your audience in mind. Write as though you were actually talking to a group of people. Be sincere and personal, and people will respect you for it.
GOVIND SINGH
http://www.articlesbase.com/article-marketing-articles/article-marketing-youre-marketing-efforts-695925.html
Do you see any problem with 0bama’s Buffy Wicks?
(Buffy Wicks, Deputy Director of the White House Office of Public Engagement [)( Valerie Jarrett, Senior Advisor and Assistant to the President for Intergovernmental Affairs and Public Engagement, Christina M. Tchen Director of the White House Office of Public Engagement, Michael Strautmanis, Chief of Staff to the Assistant to the President for Intergovernmental Relations and Public Engagement, Brian Bond, Deputy Director of the White House Office of Public Engagement, Buffy Wicks Deputy Director of the White House Office of Public Engagement]) is engaging taxpayer-funded NEA (National Endowment for the Arts) for pro 0bama art to push his agenda?
EXPLOSIVE NEW AUDIO Reveals White House Using NEA to Push
Partisan Agenda
by Patrick Courrielche
**NEA conference call full audio and transcript here**
Should the National Endowment for the Arts encourage artists to create art on issues being vehemently debated nationally?
That is the question that I set out to discuss a little over three weeks ago when I wrote an article on Big Hollywood entitled The National Endowment for the Art of Persuasion?”
The question still requires debate but the facts do not.
The NEA and the White House did encourage a handpicked, pro-Obama arts group to address politically controversial issues under contentious national debate. That fact is irrefutable.
President Obama with the NEA’s Yosi Sergant
But some have claimed that the invite and passages, pulled from the conference call that inspired the article, were taken out of context. Context is what I intend to establish here.
On August 10th, the National Endowment for the Arts, the White House Office of Public Engagement, and the Corporation for National and Community Service hosted a conference call with a handpicked arts group. This arts group played a key role in Obama’s arts effort during his election campaign, as declared by the organizers of the call, and many on the call played a role in the now famous Obama Hope poster.
Much of the talk on the conference call was a build up to what the National Endowment for the Arts (NEA) was specifically asking of this group. In the following segment, Buffy Wicks, Deputy Director of the White House Office of Public Engagement, clearly identifies this arts group as a pro-Obama collective and warns them of some “specific asks” that will be delivered later in the meeting.
Buffy Wicks
Play Buffy Wicks, Deputy Director of the White House Office of Public Engagement:
• “I just first of all want to thank everyone for being on the call and just a deep deep appreciation for all the work you all put into the campaign for the 2+ years we all worked together.”
•“We won.”
•“I’m actually in the White House and working towards furthering this agenda, this very aggressive agenda.”
•“We’re going to come at you with some specific asks here.”
•“I hope you guys are ready.”
Later in the call, “specific asks” were delivered by Yosi Sergant, then Communications Director of the National Endowment for the Arts. What were the “asks”? They were for this pro-Obama arts group to create art on several hotly debated political issues, including health care:
Yosi Sergant
Play Yosi Sergant, former Communications Director of the National Endowment for the Arts:
• “I would encourage you to pick something, whether it’s health care, education, the environment, you know, there’s four key areas that the corporation has identified as the areas of service.”
•“And then my ask would be to apply artistic, you know, your artistic creative communities utilities and bring them to the table.”
•“Again, I’m really, really honored to be working with you; the National Endowment for the Arts is really honored.”
•“You’re going to see a lot more of us in the next four and hopefully eight years.”
As someone that has been creating arts initiatives and marketing campaigns for over 14 years, I feel like I have a good sense as to how a pro-Obama arts group, when requested by the NEA to address politically contentious issues, could so easily turn very partisan.
Consider:
Three days after the conference call a coalition of arts groups, led by Americans for the Arts, a participant on the conference call per the meeting contact list and recipient of NEA grants, sent out a press release with the heading “Urgent Call to Congress for Healthcare Reform,” which called for the creation of “a health care reform bill that will create a public health insurance option.” Eleven days after the conference call, Rock the Vote, another participant on the call, announced a health care design contest. “We can’t stand by and listen to lies and deceit coming from those who are against reforming a broken system,” they stated in their announcement. “Enough is Enough. We need designs that tell the country YES WE CARE! Young people demand health care.”
These may both be coincidences and I am not suggesting that the NEA or these groups definitiv
Where did you get this synopsis?
It is very artfull at taking things out of context and making individual’s opinions sound like they are policy decisions.
References :
No Coincidence, and Yes, Buffy has a problem.
So does President Obama.
It is illegal what she did, presumably on behalf of the Obama administration (per the audio tape).
The National Endowment for the Arts and any other Arts organizations that are "non profit" and tax exempt are not allowed under federal law to take a political "side" let alone support its political ambitions.
What’s even more surprising (not) is how many news media reported this strong arming from the White House. Actually, let me be politically correct and call "strong arming" by its anatomically correct name: racketeering, using undo influence and coercion, aka financial and "government grant" blackmail.
References :
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